Membership and appointment campaigns for Birmingham gyms, clinics and local service businesses, with automated follow-up that converts trials.
Birmingham businesses rarely have a traffic problem. They have a follow-up problem. Trials get handed out, enquiries get logged, and then nothing happens until the customer has already joined somewhere else.
Most Birmingham customers will travel 10 to 15 minutes, no further. Spending outside that radius is spending on curiosity.
A free trial without a follow-up sequence is a giveaway. The conversion happens in the messages after the visit.
Real members and real results outperform polished gym footage, because prospects can see themselves in it.
Intake campaigns timed across the year smooth out the spike and collapse cycle most studios live with.
Free trials were being handed out and then forgotten, so signups never became paying members.
5.3x return on £1,900 of spend, the strongest conversion rate of the UK accounts.
£800 to £1,500 a month in ad spend is enough for a single-site studio to fill a trial pipeline and measure conversion properly.
Almost always because nothing happens after the visit. A structured WhatsApp follow-up sequence over the next seven days is usually the single biggest fix.
Trial bookings normally start in the first week. Paying members follow in weeks two to four, once the follow-up sequence has run its course.
Yes. I build the creative angles and test them in batches, using your real members, staff and space rather than stock footage.
Book a free strategy call and I'll show you where your leads are leaking and what I'd fix first.
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